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Abramson Senior Care Announces New Leadership and New Strategic Direction

Abramson Senior Care Announces New Leadership and New Strategic Direction

Abramson Senior Care Announces New Leadership and New Strategic Direction

Thursday April 27, 2023

PHILADELPHIA (April 27, 2023) — Abramson Senior Care, a nonprofit regional leader in services for seniors, is announcing a new strategic direction for the organization and new leadership. For over 157 years, Abramson Senior Care has been dedicated to ensuring that seniors and their families have the resources and guidance they need to age safely with dignity, independence and choice. Abramson Senior Care will now focus its team of geriatric experts on care planning and coordination for patients and their families. The organization has recently announced the sale of its Hospice, Home Health and Private Duty divisions to BAYADA Home Health Care

Since 1866, Abramson Senior Care has served seniors in the greater Philadelphia region by coordinating and providing services and support to seniors and their families. Over the past year, the organization has carefully and extensively weighed options for how best to serve its mission of ensuring that seniors and their families receive the individualized, coordinated care they need and deserve.

As a result of the changing healthcare landscape, Abramson Senior Care will shift its focus from providing direct healthcare services to filling a vital community need through its personalized care management and care coordination services. Abramson’s team of geriatric professionals have expertise in all areas of the aging process, including dementia, palliative care and end-of-life care. This talented team of highly trained and experienced social workers and geriatric experts provides care planning, navigation, coordination, support, advocacy and education so that seniors in the region are not forgotten or left alone to fall through the cracks.

As part of this new path forward, Abramson Senior Care is happy to announce that Robin Brandies, Esq. has been named the new president and executive director. Brandies joined the Abramson Senior Care executive team eight years ago to lead development and communications functions. She has actively participated in crafting the new strategic direction for the organization and begins this new role effective immediately.

“I am so honored to be given the opportunity to lead this very special organization into its next chapter,” Brandies said. “In so many ways, the essence of what drew me here nearly a decade ago—the opportunity to help make life better for vulnerable seniors—is even more critical now, as more seniors remain isolated or are having difficulty accessing services.”

Abramson Care Advisors provide assessments to help seniors and their caregivers identify their needs, gain access to services, and understand the programs, entitlements and services available to them. Additionally, Abramson’s care team, when needed, remains in close contact to oversee care of a senior’s needs as they evolve. For example, Abramson Senior Care helps seniors communicate with doctors, review Medicaid/Medicare benefits and access proper nutrition, as well as recommend and execute home safety improvements for seniors with cognitive impairment and similar conditions.

“We know there is a huge need in our community to help families get information, answers and support as they care for an aging loved one,” Brandies explained. “Geriatric care management has always been a part of our services, but with this new targeted approach, we hope to fill a widening gap for poor and near poor seniors unable to access the coordinated care they need. In addition, we will continue and expand our community partnerships so that we are working collaboratively with other agencies in our region, each with their own expertise for addressing the varying needs of seniors.”

With this change in focus, Abramson Senior Care stays true to its esteemed mission. And by directing resources and philanthropic funds to this care management function, Abramson Senior Care will have an even greater and more direct impact on the seniors it serves, while remaining fiscally sustainable to serve our mission for generations to come.